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Manuel Cuadrado-GarcÃa
University of Valencia
Spain
Departamento de Comercialización e Investigación De Mercados
MarÃa José Miquel-Romero
University of Valencia
Spain
Departamento de Comercialización e Investigación De Mercados
Juan D. Montoro-Pons
University of Valencia
Spain
Departamento de EconomÃa Aplicada
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